5-Day Personal Brand Booster Challenge
How to power up your personal brand fast
As the artist, you are the brand. It is your name on your
art. Your personal brand drives recognition, prices and sales. The one thing you need to know is anyone can do this!
In this five-day brand booster challenge, you'll get a flying start developing:
- Your Identity
- Your Story
- Your Audience
- Your Why
- Your Game Plan
Your challenge each day is doable:
- Learn more about each aspect of personal branding
- Commit to take action on something you learn from each day of your daily personal brand training
You instinctively know it takes more than five days to build a personal brand. But, you have to start somewhere. When you stay faithful to the completing the course, you will jumpstart your career by beginning to build a powerful personal brand.
You will have a roadmap to strengthen and broaden your personal brand throughout your career. The knowledge and wisdom you gain here will help you with your branding and marketing for the rest of your career.
Benefits of building a personal brand include:
- More art sales
- Improved conversion rates on potential sales
- Rising prices for your work
- Heightened awareness for you and your art
- Better odds of success with juried shows, grants, publicity and more
- Increasing demand and desirability for your art
Who should take this course?
This mini-course is perfect for artists who know their branding is weak, non-existent or in need of a tune-up. If you are finding your marketing efforts are not generating expected results your branding likely is a contributing factor.
Does it seem to you that you are making great art, but you are not getting the sales and recognition you expect? This situation occurs all the time. In a perfect world, your art would stand on its merits alone.
The truth of the matter is artists with a better brand do better in the business of art. If making the most of your art career is important to you then taking steps to power up your personal brand needs is crucial to your efforts.
Your Personal Brand Powers Decisions
In the real world, the merit of your art for art's sake is not enough. People, patrons, critics, gallerists, jurists, and curators don't judge on art alone. With art, there is a subjective aspect to gaining awareness, acceptance, and sales. Your brand influences choices influencers and buyers make about your art.
The good news is you can start today to change and improve your personal brand. It's not difficult to do. Often, the hardest part is getting started. This 5-day challenge is setup to provide you the runway to gain liftoff so your career can have the flying start it deserves.
Join Today! You will be glad you did!
Your Instructor
Hi,I'm Barney Davey. If you are an artist, photographer, or work as an entrepreneur creative field, I can serve your efforts to create a prosperous career.
I launched a marketing and advertising business in my 20s and sold it to take a position as a senior account executive at a top trade magazine publishing and trade show exhibition company.
We served a variety of small business markets, including:
- Artists, Galleries, Publishers & Picture Framing Retailers
- Property & Casualty Insurance Agents
- Life & Health Insurance Agents
- Private Club Management & Operations
- Hospitality & Travel
- Interior Design & Decorative Accessories
The exposure into how small businesses succeeded in such a wide range of industries was a fantastic learning experience. I use the wisdom and insights I gained to help artists and other small business entrepreneurs create profitable marketing systems.
Since 1988, thousands of artists have sought my advice for new ways to boost their careers. They trust my books, blog posts, workshops, online training, and consulting to help them get ahead.
Get 30 years of experience.
I began advising artists in 1988 when I joined Decor magazine and the Decor Expo trade shows as a marketing executive. The shows and magazine were most influential in the retail art business in their time.
Before its demise due to the internet, for 135 years, Decor was in the business of helping artists, galleries, and picture framers. At its peak, the Decor Expo Atlanta Show was ranked in the top 100 among more than 10,000 annual tradeshows produced in the U.S.
As a result of my attendance at more than 200 art tradeshows, I got to know many of the industry's most successful artists. Traveling to shows gave me a unique chance to observe their best marketing practices.
Experience pays off for my artist followers and me.
Now, I share my insights and experiences with thousands of artists. They use my knowledge and marketing savvy to find collectors, sell more art and operate a profitable business.
I am the author of six bestselling books on the business of art:
- Straight Advice: How to Market Art Online
- Guerrilla Marketing for Artists: How 100 Collectors Can Bulletproof Your Career
- How to Sell Art to Interior Designers
- The Zen of Selling Art
- How to Profit from the Art Print Market
- How to Price Digital Fine Art Prints
Five books in top ten shows my books' impact and staying power.
These books have an ongoing impact in the marketplace. Here is a screenshot from the Amazon Kindle "Business of Art" best sellers list. It shows five of my books listed in the top 10 all at the same time.
That is an extremely rare feat I'm proud to share with you. I trust seeing these results gives you confidence in my information. Since several of the books are years old, I believe it demonstrates the evergreen quality of the practical advice I provide for artists.
My articles have been published in The Artist’s Magazine, Art World News, Art Business News, Professional Artist, Bottom Line Personal, and Picture Framing Magazine. My How to Profit from the Art Print Market book was featured in the North Light Book Club. It is the book club for F+W Media, the parent company of The Artist’s Magazine.
I have been featured in, written for or worked with these industry leading media companies, and more.
Artists Hone Their Art Marketing Skills with My Help.
Besides my books and blog, I have produced and delivered hundreds of live workshops and online webinars for artists on art marketing.
You can get a clear idea of the marketing insights and industry knowledge I share by visiting my Art Marketing News blog. You’ll find more than 600 art business and marketing posts. Among art business blogs, it is ranked #1 by Art Business News.
I was honored to be interviewed by Bottom Line Personal. With a a 750,000 circulation it is one of the largest peronal finance and lifestyle publications on the planet.
I'm telling you these things because I want you to have confidence and enthusiasm that my advice can help steer you to a better career. I've devoted most of my business activities and all my passion towards helping artists for nearly 30 years.
I know the work I'm doing to help artists now is the best I've done. It's a happy marriage of passion, productivity, and purpose. My plans to offer more courses and relevant information for artists are just getting started and getting better all the time.