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5-Day Personal Brand Booster Challenge
About the 5-Day Personal Brand Challenge
Introduction
Before You Start Helpful Hints on Viewing Videos (1:14)
Day One - Identity
What Is a Personal Brand
Identity
Your Logo
Slogans
Mission Statement
Unified Visual Communication
Domain Name
Email Address
Day One Assignment
Day Two - Story
Story
Stories Sell Art
Emotions Matter - Storytelling Touches and Motivates Us
Why We Love Stories – The Hero Journey - My Stories
Your Story
Day Two Assignment
Day Three - Audience
Audience
Your Ideal Buyer
Finding Ideal Buyers Is Like Trout Fishing
Your Ideal Audience Worksheet
Day Three Assignment
Day Four - Why?
Your Why - It's Important!
Your Why Strongly Influences Your Brand
First Things First and the Genuine Big Why
Day Four Assignment
Day Five - Game Plan
Tools of the Trade
Define Who You Are and Leverage It
The Art Marketing News Branding Story
Day Five Assignment
Resources
Personal Branding for Artists with Jason Horejs (46:04)
Links, Posts & Articles on Branding for Artists
Mission Statement
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